[News]

webAustSX_Rnd5_Lites_M-Moss__007

MA appoints IEG to promote Australian Supercross until 2014

2 years ago

Motorcycling Australia (MA) has appointed International Entertainment Group (IEG) to promote the Australian Supercross Championship for three years, commencing in 2012.
MA CEO David White is looking forward to working with IEG to deliver a new era of Supercross for Australian riders and fans.

“Supercross is an exciting component of Australian Motorcycle Sport, and MA is committed to building a strong future for the Championship,” White said.

“We are pleased to confirm the appointment of IEG to promote the Australian Supercross Championship from 2012 through to 2014, with the option to extend.

“IEG has a proven record of delivering major Motorcycle Sport events in Australia, and we are confident they will once again deliver excellent results.

“We look forward to seeing IEG’s vision for the Championship translate on the track over the coming three years.”

IEG Managing Director Yarrive Konsky said IEG was excited to have the opportunity to develop the Australian Supercross brand.

“IEG are committed to making Supercross work, we believe in the brand and its worth,” Konsky said.

“IEG are excited by this great opportunity to expand our business. We equally want to further develop Motorcycle Sport in Australia as a passionate enthusiast of racing.

“Supercross the brand is well recognised, we will make it more affordable and more accessible to riders, sponsors and spectators.”

The 2012 Australian Supercross Championship will be run over four rounds in September, October and November, with a calendar of events to be released in the coming weeks.

Be the first to comment...

You might also like...

Galleries

12 hours ago
PHILLIPS_ROTATOR

Matt Phillips crowned E3 EWC champ

Australia’s Matt Phillips crowned 2014 E3 Enduro World Champion in Brioude, France.

Galleries

13 hours ago
sony_video_post

Sony Action Cam: AMA Endurocross

Check out Cody Webb charging to second Overall at Sacramento’s AMA Endurocross round.

Features

16 hours ago
rattray_01

Exclusive: Tyla Rattray Interview

Transmoto’s Eric Johnson speaks with South African motocrosser, Tyla Rattray.

News

1 day ago
phillips_highlights

EWC: France Highlights

Highlights from the final rounds of the 2014 FIM Enduro World Championship.

News

1 day ago
mxgp_mexico_highlights

Highlights: MXGP of Mexico

Highlights from the final round of the 2014 FIM Motocross World Championship.

News

2 days ago
straight_rhythm_js7

Straight Rhythm: First 8 Riders

Pastrana, Dungey, Stewart, Hansen, Hill, Seely, Wilson and Metcalfe to race 2014 Straight Rhythm.

Features

2 days ago
IMG_6739

2015 Fox Shoot @ Glamis

Ken Roczen, Ryan Dungey, Carey Hart, Ronnie Renner and Lance Coury destroy the dunes of Glamis.

News

4 days ago
tt_205

Throwdown No.205 – 11/09/14

What’s happening in the world of dirt bikes this week?