[News]

webAustSX_Rnd5_Lites_M-Moss__007

MA appoints IEG to promote Australian Supercross until 2014

2 years ago

Motorcycling Australia (MA) has appointed International Entertainment Group (IEG) to promote the Australian Supercross Championship for three years, commencing in 2012.
MA CEO David White is looking forward to working with IEG to deliver a new era of Supercross for Australian riders and fans.

“Supercross is an exciting component of Australian Motorcycle Sport, and MA is committed to building a strong future for the Championship,” White said.

“We are pleased to confirm the appointment of IEG to promote the Australian Supercross Championship from 2012 through to 2014, with the option to extend.

“IEG has a proven record of delivering major Motorcycle Sport events in Australia, and we are confident they will once again deliver excellent results.

“We look forward to seeing IEG’s vision for the Championship translate on the track over the coming three years.”

IEG Managing Director Yarrive Konsky said IEG was excited to have the opportunity to develop the Australian Supercross brand.

“IEG are committed to making Supercross work, we believe in the brand and its worth,” Konsky said.

“IEG are excited by this great opportunity to expand our business. We equally want to further develop Motorcycle Sport in Australia as a passionate enthusiast of racing.

“Supercross the brand is well recognised, we will make it more affordable and more accessible to riders, sponsors and spectators.”

The 2012 Australian Supercross Championship will be run over four rounds in September, October and November, with a calendar of events to be released in the coming weeks.

Be the first to comment...

You might also like...

Features

1 hour ago
HORVATH_BEATON-1-10

MX NATS: MXD’s Jed Beaton Beaten Prematurely

The current MXD red plate holder, Jed Beaton, has been sidelined and put out of contention…

8 hours ago
A4DE-framed-milner-5943web

2014 A4DE: Final Results

CDR Yamaha’s Daniel Milner rides to his third A4DE win in a row…

News

1 day ago
45_Web_Rotator

On Sale: Transmoto’s July-August Issue

Transmoto Dirt Bike Magazine’s 2014 July-August issue (#45) is on sale now!

Galleries

2 days ago
ama

Highlights: Indiana MX

Highlights from the eleventh round of the 2014 Lucas Oil AMA Pro Motocross Championship.

Galleries

2 days ago
millsaps_kawasaki

GoPro: Davi Millsaps Is Back

Davi Millsaps rips around a motocross track for the first time on board his all-new KX450F.

News

5 days ago
milner3

2014 A4DE: Day 3 Results

CDR Yamaha’s Daniel Milner holds the Overall lead heading into the final day of the 2014 A4DE.

News

5 days ago
MOTONOMAD_ROTATOR

MOTONOMAD: World Big-Screen Premiere

Watch MOTONOMAD at the Cremorne Hayden Orpheum Theatre in Sydney, September 11.

Features

5 days ago
mxgp_insider_2014

MXGP Insider No.26: Aussie Juniors

Australia did exceedingly well at the 2014 Junior World Motocross Championship in Belgium.