[News]

Transmoto & MXstore’s Partnership

12 months ago

We are proud to announce that Transmoto has joined forces with MXstore.com.au in a partnership that will directly benefit both sponsors and riders of Transmoto’s events.

According to Transmoto’s Strategic Media Manager, Shane Newman, “This strategic alliance with Australia’s largest online retailer of dirt bike gear, parts and accessories enables Transmoto to amplify event sponsors’ benefits by offering participating brands a complete ‘path-to-purchase’ loop. The event-related promotions create product awareness; the event itself gives customers hands-on involvement with the product; MXstore facilitates the conversion of the purchase with industry-leading service; and Transmoto’s entrant survey rounds out the evaluation of the entire experience by giving feedback to the participating sponsors.”

“MXstore has successfully partnered with Transmoto’s events in the past,” explains MXstore’s General Manager, Pete Anderson. “This collaboration opens up an exciting opportunity for us, for Transmoto, and for Transmoto’s event sponsors whose product we already stock. Particularly attractive to us is the fact that these events promote participation and offer an accessible pathway into the sport. And in doing so, they drive turnover in the motorcycle industry. We love getting involved, working closely with the guys at Transmoto and their sponsors, and entering our own teams at the local events, too!”

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